It is the day after the EMMYs, a time when the celebrities are still giddy from a fun night and the winners are basking in their winning glow. Everyone is talking about who wore what and how people looked starts hitting the media and the world. At the forefront of this discussion are the people who are usually in the shadows of the celebrity light: the hair and makeup artists. They are the warriors, the worker bees, the die-hards who make sure their clients look glamorous, beautiful–and therefore– confident. A star’s look can make or break their career.
This year’s schedule will change with an exciting event the night after the EMMYs to honor those in the beauty industry who help make Los Angeles, and the world, a more beautiful place. The LEGACY OF STYLE event is presented by a new charity, Beauty Changes Lives, a non-profit initiative designed to raise awareness of how careers in the hair, beauty and wellness industry transform lives both personally and professionally. Created by the American Association of Cosmetology Schools (AACS), Beauty Changes Lives is supported by a coalition of beauty professionals including educators, product manufacturers, celebrities and industry icons.
Gathering on the rooftop of the Peninsula Hotel in Beverly Hills, the most notable names in the hair and makeup industry will share ideas, inspiration and stories with their colleagues. Adir Abergel, fresh from styling Julianne Marguiles will be there, as well as Diana Schmidtke, who grooms Jon Hamm, known for his signature Mad Men look and style. Celebrity makeup artist Pati Dubroff (Kirsten Dunst, Zooey Deschanel, Eva Mendes) is also confirmed. Diana Schmidtke, celebrity groomer and stylist, is the event co-chair, having been a mentor and huge advocate of BCL. Never before have so many celebrity hairstylists and makeup artists been in the same place at one time.
Diana Schmidtke talks to us about the event Podcast!
Beauty Changes Lives will be giving guests the opportunity to give back to the beauty industry by announcing both Mentor and Scholarship initiatives. BCL prides itself in leading the charge in raising the image for hair, makeup and other artists as successful, innovative business people. The mentor program is already a huge success with leaders like Dr. Howard Murad, renowned dermatologist and published author, involved.
“We see our colleagues everyday having amazing careers,” says Lynelle Lynch, president of the Beauty Changes Lives Foundation. “It’s time that we come together and let the young people looking for a beauty career to understand how exciting, rewarding, creative and lucrative it can be.”
BCL will also present its first LEGACY OF STYLE award. This year’s award will be given posthumously to Vidal Sassoon. This award will be awarded annually to an individual in the beauty industry who has demonstrated a vision for beauty that follows in the tradition and imagination established by Vidal Sassoon.
The BCL board is a Who’s Who of the beauty world including Jan Arnold, Co-Founder and Style Director, Creative Nail Design (CND); Reuben Carranza, North American CEO, Managing Director, P&G Salon Professional; Ted Gibson, Celebrity Stylist and Salon Owner; John Halal, Textbook Author and Director of Education, Tricoci University of Beauty Culture; Robert Passage, Global Ambassador Pivot Point International; Lynelle Lynch, President of Bellus Academy and Christine Gordon, President and Co-Owner, Graham Webb Academy.
The beauty and wellness industry is quickly becoming one of the United States’ most charitable industries with professionals across the country lending a helping hand and giving back to their communities.
In the past year, beauty and wellness professionals have participated in:
• Help a Hero: Sport Clips, the “Official Hairdresser of the Veterans of Foreign Wars,” has donated more than $750,000 to help soldiers call home during its annual “Help A Hero” fundraiser
• Clip for the Cure: Regis Corporation’s annual Clip for the Cure event – held during National Breast Cancer Awareness Month at Supercuts locations across the country – raised $8 million for breast cancer research and education
• Collaborating for Children: Over 100 Pivot Point International and American Association of Cosmetology member schools and salons across the U.S. worked together to raise $1 million this year for the National Center for Missing and Exploited Children (NCME)
• Healing Hands for Arthritis: Massage Envy raised over $495,000 in one day last October for the National Arthritis Foundation.
For more information please visit www.beautychangeslives.org.
About American Association of Cosmetology Schools
Founded in 1924, the American Association of Cosmetology Schools represents nearly 1,200 member cosmetology schools in North America. AACS is a source committed to elevating the beauty and wellness industry as a premier career choice. For more information please visit www.beautyschools.org.
Thank you to the amazing Diana Schmidtke for her time and enthusiasm in this podcast. It was really fun!!
Stevie Wilson,
LA-Story.com
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