Valentine’s Day Psychedelic Love-In to celebrate ‘Signs of Life’ Exhibit by John Van Hamersveld

Arts Brookfield – the folks who brought you giant inflatable bunnies – is bringing Southern California icon, pop culture hero, and member of the California Locos, John Van Hamersveld to DTLA!

 

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The creator of the quintessential surf movie poster for Endless Summer has created a large-scale art installation—Signs of Life-that will be free and open to the public for six weeks just in time to usher in the Valentine’s Day season with kaleidoscopic art and celebration.

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Van Hamersveld has as played an instrumental role in shaping the visual culture of rock n’ roll and SoCal life since the 60s. Known for his legendary concert poster of Jimi Hendrix at LA’s Shrine Auditorium as well as the 1984 Olympic mural at the LA Coliseum, Van Hamersveld has a prolific career that includes work for some of LA’s most favorite brands, including Fat Burger, Kate Mantillini, Capitol Records, and Buzz Magazine.

 

 

 

 

 

 

 

 

Beginning February 10 and running through March 31, Signs of Life will span across two of Brookfield’s Downtown LA properties: premiere shopping destination FIGat7th and Bank of America Plaza on Bunker Hill (where the LA Chamber Orchestra will be playing music by the composers Van Hamersveld will portray on the Bank of America building alongside the Farmer’s Market on Fridays during the run of this show).
Both sites will feature vibrant, pop art imagery based on symbols Van Hamersveld conceived in 1997 to represent his take on the signs of life.

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Rendering-Elevator

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

As part of the opening festivities for Signs of Life, a multi-site, large scale vinyl art installation by John Van Hamersveld, Arts Brookfield presents a themed happy hour with live DJs and a Psychedelic Valentine’s Day Quiet Clubbing Love-In at FIGat7th!

Featuring a beautiful light package, projections on the ground, three DJs, a colorful atmosphere, and endless possibility, you can engage with the dynamic and vibrant retro graphics featured in

-beautiful light package, projections on the ground, three DJs, a colorful atmosphere, and endless possibility, you can engage with the dynamic and vibrant retro graphics featured in

-projections on the ground, three DJs, a colorful atmosphere, and endless possibility, you can engage with the dynamic and vibrant retro graphics featured in

-three DJs,

-a colorful atmosphere, and endless possibility, you can engage with the dynamic and vibrant retro graphics featured in Signs of Life. 

-The night kicks off with themed drinks and happy hour specials beginning at 5 p.m. in the FIGat7th Courtyard,

-followed by a silent disco from 6 p.m. to 10 p.m.

RSVPs are essential since this is a FREE event!  Visit this site for more information and to RSVP

 

FIGat7th
$5 parking after 4 PM with validation
735 S. Figueroa Street
Los Angeles, CA 90017

Don’t miss this phenomenal — only in Los Angeles- event. John Van Hamersveld is an incredible artist. He is a member of the California Locos – a group of artists and designers who have done much to create the cultural framework of Southern California and the surf culture as well. And seeing all this artwork is FREE!

Stevie Wilson,
LA-Story.com

 

 

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Author: Stevie Wilson

Digital and social media pioneer and visionary meets disruptive innovator with a passion for topics and conversations that reveal insight into the So. California lifestyle. LA-Story.com appeals to a global audience (from Asia to Africa; Middle East to Europe, No. America to Latin America) in variety of topics and sectors: style (beauty and fashion), health & fitness, entertainment (movies, TV, books, music and more) ; food, beverages & spirits; IT Security + tech , travel, special events (red carpet to green carpet) I am known for interviews ( podcasts , textual and video conversations) with notables, celebrities and companies about interesting products & brands; profiles about places that reflect the So. CA vision and special events (Oscars, Golden Globes, Emmys & other events that illustrate celebrity , athletes and home-town "stars" lifestyle and initiatives.) that illuminate the insider's perspective of So. California's lifestyle . Learn what's hot in Los Angeles, NYC, MIami and stops closer to home that make this blog a must-read because the voice, attitude, authenticity and ability to grasp the essence of most sectors, brands & products make it easy for consumers to earn what makes a brand, initiative or product unique - whether, food, fashion or finance (or any other topic "on the table") With 15+ Years online launching websites, online magazines, forums, products & brands, my voice, authenticity and ability to grasp the essence of most sectors, brands & products make it easy for me to share what the online audience and consumers alike want to learn- how to shop, live and reflect the lifestyle they wish to emulate. Need to leverage digital and social media space? Reach out to me!

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