New York Fashion Week, Fall 2008: Nancy Lichtenstein Takes on REDKEN for Abaete!

Now that I’ve satisfied my curiosity, it’s time to get to the good stuff: my interview with David Cruz, top REDKEN stylist. David is a Fashion Week veteran and is much in demand with both designers and journalists, so Naomi of Shining Media and I decide to tag-team him.
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David shows us some Polaroids of the look he’s created for Laura Poretsky.
“We’re doing a ponytail but it’s a really strong look. The collection has hints of medieval militarism. She’s got this hood she made that looks like chain mail, but it’s really cashmere so it’s beautiful. It’s not in all of the looks, just a few, but I needed something that wouldn’t interfere with the hood but would still look pretty.”
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David describes the central look as follows:
“I came up with this idea of a side parted ponytail with some texture to it, something a bit rough. Then the tail itself is teased out and made thick so that it suddenly grows. It’s not high, it’s very low and close to the body, but it expands out very, very wide and then comes to a point down there at the end because I wanted something that was full when they put the hood on. There’s a mat of hair coming down but when the girls look out I want something that bounces a bit and moves. I need it to be pretty but strong–powerful, but still happening.”
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I’m amazed at the variety of different requirements for one look and ask him if it took a lot of product to accomplish.
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He stated, “It depends on the texture of the girl’s hair. If it has a lot of traction and hold then all you need to do is tease it. If not, then I start out using Fabricate and Workforce 9 spray, layering one on top of the other, all the way through the hair, and then finish everything off with more Workforce 9.”
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Naomi wants to know how this look is ideal for fall, and David says,
“It’s great for fall because the whole theme of fall is strong but gorgeous. And if you’re in a rush to get to work you’ll throw your hair in a ponytail anyway, so you might as well make it beautiful.”
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Next she asks if David worked in tandem with the makeup artist, and he confirms that she’s going for the same feel, strong but beautiful, and accomplished this by making the eyebrow the focal point of the face.
I want to know how the look is different from Spring 2008, and he tells me,
“In the spring, hair was down and on the face. The look was much softer than now. We need strong and powerful but still hot for fall. There are strong women in pop culture and strong women in real life, like Hillary Clinton. What happens in the world ends up being reflected in hair and makeup too.”
Thanks to Nancy Lichtenstein for some amazing information!
Next–Ayako Gives Us The Scoop On Nars’ Fall 2008 Collection
Stevie Wilson

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