Sunblock Does Not Stop at the Neck or Face. Make Sure Your Hair Is Protected Too!

For parts of the country that have sunshine, the time to start thinking about total body sun protection is now. However you need sun protection year round. As we head to the summer, protection against the sun’s harsh rays starts with a layer of full spectrum sunscreen applied to exposed skin, but it doesn’t end there.
When hair comes in contact with chlorine, wind and sand – three environmental factors that sunblock alone does not protect against – it can fade, split or dry out. Yikes!
Fruits & Passion saves the day — and your hair– withthe Tahitian Monoi Nourishing Hair Mask, which picks up on total summer hair protection where sunblock leaves off.
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Because of the high percentage of Monoi de Tahiti*, this mask is an intense nourishing treatment for dry, damaged, color-treated, or processed hair. It rejuvenates, fortifies and nourishes after only one use and leaves the hair extremely soft, shiny, and manageable.
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Expert Tips for Summer-Proofing Hair
**The chlorine in pools acts as a strong bleach, which discolors and tints hair. Protect it before diving in by applying a deep conditioner like the Tahitian Monoi Nourishing Hair Mask.
**Apply the Tahitian Monoi Nourishing Mask before hitting the sun, as the heat will maximize penetration of hair.
**Sun-proof your hair color before the summer season. Blondes or brunettes should go half a shade darker, knowing that the color will fade.


**Wearing a straw hat still allows for the sun to peak through. Apply Fruits & Passion’s Tahitian Monoi Nourishing Hair Mask underneath it to prevent color fading or hair from becoming dry and brittle.
**Minimize hair’s exposure to the sun between 10 a.m. and 3 p.m. when the rays are the most potent.
**Before summer, trim split ends and handle hair repairs. For dry hair, readers should have a professional deep-conditioning treatment to avoid potential frizzies. To maintain its benefits throughout the summer, the Tahitian Monoi Nourishing Mask should be used weekly.
**Use the right summer hair care products. Some hair care products work better than others at filtering the sun because of the way they interact with the hair cuticle. Rinse out, leave-in, and deep conditioners (like the Tahitian Monoi Nourishing Hair Mask) are designed to soak deeply into the hair cuticle offering hidden sun blocking protection. Coated cuticles are more resistant to summer toxins.
Directions
Put a small drop into the palm of your hands and rub them to soften the product. Distribute evenly onto dry hair (avoid the scalp area). Leave on for 10 to 20 minutes then shampoo and rinse.
For intense treatment: Leave in for a whole day or overnight (protect the pillowcase).
During the summer season: Apply to hair before swimming or before sun exposure to prevent dryness and fading.
* Designated with the Guarantee of Origin seal (AOC).
Expert tips included in this post were researched online, most came from David Evangelista.
Find this really helpful hair product (your hair will thank you)
Stevie Wilson

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Author: Stevie Wilson

Digital and social media pioneer and visionary meets disruptive innovator with a passion for topics and conversations that reveal insight into the So. California lifestyle. LA-Story.com appeals to a global audience (from Asia to Africa; Middle East to Europe, No. America to Latin America) in variety of topics and sectors: style (beauty and fashion), health & fitness, entertainment (movies, TV, books, music and more) ; food, beverages & spirits; IT Security + tech , travel, special events (red carpet to green carpet) I am known for interviews ( podcasts , textual and video conversations) with notables, celebrities and companies about interesting products & brands; profiles about places that reflect the So. CA vision and special events (Oscars, Golden Globes, Emmys & other events that illustrate celebrity , athletes and home-town "stars" lifestyle and initiatives.) that illuminate the insider's perspective of So. California's lifestyle . Learn what's hot in Los Angeles, NYC, MIami and stops closer to home that make this blog a must-read because the voice, attitude, authenticity and ability to grasp the essence of most sectors, brands & products make it easy for consumers to earn what makes a brand, initiative or product unique - whether, food, fashion or finance (or any other topic "on the table") With 15+ Years online launching websites, online magazines, forums, products & brands, my voice, authenticity and ability to grasp the essence of most sectors, brands & products make it easy for me to share what the online audience and consumers alike want to learn- how to shop, live and reflect the lifestyle they wish to emulate. Need to leverage digital and social media space? Reach out to me!

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