Going Ultra-Violet! Pantone’s Color for 2018 Is Rocking the Cosmetic World!

Loving the latest color of the year from Pantone? Ultra Violet and it’s a blue-based purple that some will find easier to wear than others.

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Pantone announced its 2018 Color of the Year will be Ultra Violet: a vibrant purple hue that’s been popular for hair-color enthusiasts for a few years now.

The Pantone site describes the hue as, “a dramatically provocative and thoughtful purple shade” that “communicates originality, ingenuity, and visionary thinking that points us toward the future.” Whether seen on royalty or pop royal icon Prince, the shade evokes brilliance, emotion and individuality.

“We are living in a time that requires inventiveness and imagination,” says Pantone Color Institute Executive Director Leatrice Eiseman. “It is this kind of creative inspiration that is indigenous to Pantone 18-3838 Ultra Violet, a blue-based purple that takes our awareness and potential to a higher level.”

Here are an array of products that feature this glorious color:

From Pixi who has always is on top of the color game, here’s a great way to start your ULTRA VIOLET collection!

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Find this great AMETHYST AURA palette on Pixi’s website or at Target, and Target.com.

pixi-pen-1Pixi Beauty Endless Silky Eye Pen in Velvet Violet, $6

 

 

Pop Beauty
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Pop Beauty Permanent Pout Liquid Lipstick, $14

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Caption Polish in Enough Already, $10

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New Sally Hansen Color Therapy Shade Plum Euphoria which is launching in January 2018.

CARGO:
Enigmatic purples have long been symbolic of artistic brilliance. Musical icons Prince, David Bowie, and Jimi Hendrix brought shades of Ultra Violet to the forefront of pop culture as personal expressions of individuality. Now you can too while getting a head start on the trending color with Cargo Cosmetics.

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Swimmables™ Eye Pencil in Karon Beach ($18 at Kohl’s/Kohls.com and Ulta.com)

The ultra-creamy, richly pigmented formula glides on effortlessly for precise lining. Allows blending time before setting for a variety of looks. Once set, liner is waterproof and smudge proof! It won’t budge until you decide to take it off.

This is just a smidge of what’s coming in ULTRA VIOLET for 2018. You will find it in hair colors, lipsticks and fashions too!

Stevie Wilson,
LA-Story.com

 

 

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Author: Stevie Wilson

Digital and social media pioneer and visionary meets disruptive innovator with a passion for topics and conversations that reveal insight into the So. California lifestyle. LA-Story.com appeals to a global audience (from Asia to Africa; Middle East to Europe, No. America to Latin America) in variety of topics and sectors: style (beauty and fashion), health & fitness, entertainment (movies, TV, books, music and more) ; food, beverages & spirits; IT Security + tech , travel, special events (red carpet to green carpet) I am known for interviews ( podcasts , textual and video conversations) with notables, celebrities and companies about interesting products & brands; profiles about places that reflect the So. CA vision and special events (Oscars, Golden Globes, Emmys & other events that illustrate celebrity , athletes and home-town "stars" lifestyle and initiatives.) that illuminate the insider's perspective of So. California's lifestyle . Learn what's hot in Los Angeles, NYC, MIami and stops closer to home that make this blog a must-read because the voice, attitude, authenticity and ability to grasp the essence of most sectors, brands & products make it easy for consumers to earn what makes a brand, initiative or product unique - whether, food, fashion or finance (or any other topic "on the table") With 15+ Years online launching websites, online magazines, forums, products & brands, my voice, authenticity and ability to grasp the essence of most sectors, brands & products make it easy for me to share what the online audience and consumers alike want to learn- how to shop, live and reflect the lifestyle they wish to emulate. Need to leverage digital and social media space? Reach out to me!

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