VIP INVITE!!
BJ’s Restaurants Unveils Community Basketball Court in Santa Ana. 4/4/2-4:30!
On April 4, 2023, from 2:00 p.m. to 4:30 p.m. (Pacific Time), BJ’s Restaurant & Brewhouse® is
assisting its Southern California community and celebrating the love of basketball by welcoming locals
to the unveiling of a fully refurbished basketball court in Santa Ana, California – home of the first-ever BJ’s Restaurant & Brewhouse location.
Presented in partnership with non-profit Project Backboard and the Santa Ana Parks & Recreation team, BJ’s is giving back to its community by revitalizing Portola Park’s public basketball court featuring a vibrant, large-scale original mural for all to enjoy.
Inspired by the excitement of March Madness and to foster creativity and community participation in its own backyard, BJ’s is fully refurbishing the existing court with new blacktop, nets, and backboards. The project
focuses on activating community spaces with art and brings new collaboration with Media.Monks and
Project Backboard artists to create an inspiring mural in Santa Ana. Designed to motivate locals of all
ages to hit the hoops, the mural transforms the court into a colorful oasis featuring silhouettes of a diverse
group of basketball players with pop art-inspired color blocks.
BJ’s Restaurants has been based in Southern California since opening its first restaurant in Santa Ana in
1978 and believes in not only serving as a destination for guests to enjoy great food and brews but is also
committed to giving back to the communities outside of its walls.
On April 4, starting at 2:00 p.m., the City of Santa Ana & BJ’s Restaurant & Brewhouse will invite community members to Portola Park for a can’t-miss afternoon of BJ’s signature dishes, including
their world-famous Pizookies®, giveaways and shooting hoops with free BJ’s branded basketballs, while
supplies last. From an unveiling ceremony and city all-star game to a slam dunk exhibition and
a Santa Ana girls youth basketball practice, fans are guaranteed a game day they will never forget!
“BJ’s Restaurant & Brewhouse is all about giving our guests a memorable, magical experience,” said Heidi Rogers, Senior Vice President of Marketing at BJ’s Restaurants, Inc.® “This March Madness season, we are excited to bring that same passion and love of sports to our local community by creating an inspiring, inclusive community hub for locals to enjoy for years to come.”
“I want to thank BJ’s Restaurant & Brewhouse and Project Backboard for making this magnificent basketball court possible,” Santa Ana Mayor Valerie Amezcua said. “I love that it serves not only as a recreational resource that will be greatly enjoyed by the community, but also a work of art that will beautify the neighborhood.”
“At Project Backboard, we believe everyone, in all communities, deserves a safe and inviting place to play basketball,” said Dan Peterson, Founder of Project Backboard. “This particular project is special for us because, similar to BJ’s Restaurant & Brewhouse, Project Backboard is based in Orange County. The inspired design came from a collaboration between Project Backboard, the City of Santa Ana and MediaMonks. “
For more details, please visit bjsrestaurants.com.
About BJ’s Restaurants, Inc.®
BJ’s Restaurants, Inc. (“BJ’s”)® is a national brand with brewhouse roots where craft matters. BJ’s broad
menu has something for everyone: slow-roasted entrees, like prime rib, BJ’s EnLIGHTened Entrees®
include Cherry Chipotle Glazed Salmon and the often imitated- but never replicated- world-famous
Pizookie® dessert.
BJ’s has been a pioneer in the craft brewing world since 1996 and takes pride in serving BJ’s award
-winning handcrafted beers brewed at its brewing operations in four states and by independent third
-party craft brewers. The BJ’s experience offers high-quality ingredients, bold flavors, moderate prices, sincere service, and a cool, contemporary atmosphere. Founded in 1978, BJ’s owns and operates over 200 casual dining restaurants in 30 states. All restaurants offer dine-in, take-out, delivery, and large-party catering.
For more information on BJ’s Restaurant & Brewhouse, visit http://www.bjsrestaurants.com.
About Project Backboard
Project Backboard is a 501(c)(3) organization, founded in 2015, whose mission is to renovate public
basketball courts and install large-scale works of site-specific art on the surface in order to strengthen
communities, improve park safety, encourage multi-generational play, and inspire people to think more
critically and creatively about their environment. For more information on Project Backboard, visit projectbackboard.org.
About Santa Ana
Santa Ana is downtown for the world-famous Orange County, California. It is the County Seat, the
second-most populous city in Orange County, and is home to a vibrant evening scene and arts
community. Over 1,400 City employees work hard every day to deliver efficient public services in
partnership with our community to ensure public safety, a prosperous economic environment,|
opportunities for our youth, and high quality of life for residents. Learn more at www.santa-ana.org.
Inspired by the excitement of March Madness and to foster creativity and community participation
in its own backyard, BJ’s is fully refurbishing the existing court with new blacktop, nets, and
backboards. The project focuses on activating community spaces with art and brings new collaboration
with Media.Monks and Project Backboard artists to create an inspiring mural in Santa Ana. Designed
to motivate locals of all ages to hit the hoops, the mural transforms the court into a colorful oasis
featuring silhouettes of a diverse group of basketball players with pop art-inspired color blocks.
BJ’s Restaurants has been based in Southern California since opening its first restaurant in Santa Ana
in 1978 and believes in not only serving as a destination for guests to enjoy great food and brews but|
is also committed to giving back to the communities outside of its walls.
Stevie Wilson,
LA-Story.com
If you have a question, you can email me at stevie.wilson@LA-Story.com
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