Quiksilver Edition— the eponymous uber- So. Cal lifestyle fashion line for men has something going on– more than just clothing! Consider it a mission– in fact that’s what they call it– the QuiksilverEdition Mission. They are doing unique things and trying to draw in all parts of LA into a space that is emotional, mental, physical and psychological all at the same time to create a bonding and awareness that we are all one people– one world and we can do something to make it a better place. The point being that one step, one movement by everyone, can actually create a movement and an awareness. (see more at www.QuikSilverEditionMission.org
Located in Venice, CA, you can check out the new art installation, a film about a rogue aid mission in the Indian Ocean and participate in lunchtime discussions on various topics– a recent one was about international community-based health programs.
About the QuikSilverEdition Mission
The QuikSilverEdition Mission is a temporary project and a physical space – a place where artists and designers join the surfers and the suits to swap travel stories, meet their heroes, tune up their ten-speeds or just relax with a few cocktails at the bar.
It is our mission to create a place where the unique spirit of the California coast will be nurtured, shared and taught. By combining social gatherings, art events and educational forums we pay tribute to the pillars of our community’s strength. The Mission on Abbot Kinney intends to ensure a sustainable natural environment, a welcome and creative society and the freedom to enjoy life’s easy pleasures.
Want to check it out or participate in any of the events on the site or the ones listed below- hit the website and make a reservation– IT’S FREE!!!
Thursday, July 19th at 8:00pm
This week the Mission will be presenting the acclaimed “Tsunami Diaries” in our outdoor Sunset Cinema. Stick around afterwards for a discussion with the filmmakers! “In 2004, one of the largest natural disasters struck coastal countries in the Indian Ocean. Having witnessed the immense destruction in locations they had surfed over many years, three surfers set out on a mission of hope to bring whatever relief they can to their friends overseas. Join Timmy Turner, Dustin Humphrey, Matt George, and others as they navigate military searches through devastated cities to bring aid to people in need of much more than hope.”
Friday, July 20th 7:00-10:00pm
Sandow Birk, an artist from Long Beach, will be at the Mission to celebrate a new exhibition of his work. On display will be prints from his series Leading Causes of Death, as well as a selection of the lithographs created for Inferno, a contemporary Californian reinterpretation of Dante’s tome. There will also be a couple of small movie sets from the feature length paper-puppet film, Dante’s Inferno – showing at the Mission on July 28th. Birk is the recipient of numerous awards including a J. Paul Getty Fellowship for the Visual Arts; a Fulbright Grant to travel to Rio de Janeiro; a Guggenheim Fellowship; and a National Endowment for the Arts US/Mexico International Exchange Scholarship. His work has been included in 25 group exhibitions and he has had over 20 solo exhibitions at such institutions as the San Diego Museum of Art, Laguna Art Museum, San Jose Museum of Art, and the Centro Nacional de las Artes, Mexico City.
Saturday, July 21st at 10:00am
YogaWorks will host another gathering for our ever popular “Yoga for Surfers.” Each week you can expect a talented instructor, a room full of positive vibrations and a fresh mat if you don’t have your own. Every class is free, so it fills up fast. Visit our online reservation form to save your spot on the floor.
Saturday, June 21st at 12:30pm
Lou Niles from SurfAid International will be joining us to talk about his involvement with this incredibly successful program. SurfAid is a non-profit organization which strives to improve the health and well-being of the Mentawai people. SurfAid’s success in the Mentawai Islands has made it the surfing industry’s humanitarian charity of choice and is providing a foundation for future expansion to other remote surfing locations throughout the world. The development philosophy of SurfAid is a hand up, not a hand out. SurfAid assists the people to gain control over their health, own the program, and ensure that a long-lasting legacy of better health remains.
The QuikSilverEdition Mission is made possible by its network of creative and innovative partners. Special thanks to The Mission, Global Inheritance, Stoked Mentoring, Perfect Day Surf Camp, YogaWorks, Plantronics, Altec Lansing, Peroni, Tequila Herradura, Longboard Vineyards, Jack Daniels, Hint Water and Redbull.
Stevie Wilson