It’s hot when a brand gets into one of the magazines– and it’s even hauter when a brand gets into multiple magazines and trade papers for a couple of key styles.
Denim of Virtue has managed to snag a series of “press hits” in People Magazine as well as Women’s Wear Daily, InStyle & Self Magazine featuring either the Peep Toe Stud Jeans (shown above in the People Magazine tear)
or the Tolerance Jean which LA-Story.com featured in a month long contest is another hot seller that’s garnering a ton of attention in these magazine
When it comes to knowing what’s going to get celebrity attention as well as consumer attention— Denim of Virtue seems to be hitting the “nail on the head”– or paying close attention to the “tolerance” of the consumer.
Stevie Wilson
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