Robin Pangilinan Discusses “Social Media Challenges You”!

Social media doesn’t only provide you with power tools to use for your products and popularity.

It doesn’t only gives you an upper-hand on your marketing strategy but it also gives you tests and challenges that will mold you to be a good entrepreneur, marketer,leader and person. Here is a list excerpted from “The 6 Tests – Social Media Gives You” from the Engaging Brand Blog :

1.It tests your openness to ideas. Do you lead on areas which you feel comfortable with or with areas your consumers feel comfortable with?
2.It tests your openness to feedback. No one likes criticism….but reacting rationally to criticism can help you grow, help you improve…

3.It tests your openness to communicate. Communication is two way…too often information giving has been seen as communication!

4.It tests your willingness not to be perfect! Social media is about constant growth, constant tinkering and improvement …not about perfection.

5.It tests your creativity. Anyone can send an newsletter via twitter…but who can craft conversations, create value, shock, entertain, educate via twitter etc…

6.It tests your commitment….anyone can start on a path of social media, but just like exercise….it is your commitment over time which will ‘shape’ your companies growth.
These tests are challenges marketers need to face and overcome, not to cheat on or turn your back unto. These are all for the good when you succeed over them.

Thank you to Robin Pangilinan, Abraham Harrison and blog for allowing me to run this post. There’s a lot more on for you to pick through, but I am going to posting more every week. So stay tuned. There are others you will hear from too!

Stevie Wilson,

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Author: Stevie Wilson

Digital and social media pioneer and visionary meets disruptive innovator with a passion for topics and conversations that reveal insight into the So. California lifestyle. appeals to a global audience (from Asia to Africa; Middle East to Europe, No. America to Latin America) in variety of topics and sectors: style (beauty and fashion), health & fitness, entertainment (movies, TV, books, music and more) ; food, beverages & spirits; IT Security + tech , travel, special events (red carpet to green carpet) I am known for interviews ( podcasts , textual and video conversations) with notables, celebrities and companies about interesting products & brands; profiles about places that reflect the So. CA vision and special events (Oscars, Golden Globes, Emmys & other events that illustrate celebrity , athletes and home-town "stars" lifestyle and initiatives.) that illuminate the insider's perspective of So. California's lifestyle . Learn what's hot in Los Angeles, NYC, MIami and stops closer to home that make this blog a must-read because the voice, attitude, authenticity and ability to grasp the essence of most sectors, brands & products make it easy for consumers to earn what makes a brand, initiative or product unique - whether, food, fashion or finance (or any other topic "on the table") With 15+ Years online launching websites, online magazines, forums, products & brands, my voice, authenticity and ability to grasp the essence of most sectors, brands & products make it easy for me to share what the online audience and consumers alike want to learn- how to shop, live and reflect the lifestyle they wish to emulate. Need to leverage digital and social media space? Reach out to me!

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