Get the Scoop on the Business of Halloween! Infographic Courtesy of!

Halloween is right around the corner, and conducted a Halloween survey to find out what are the most favorite candy is in each state state.

Halloween Data

State By State Breakdown of Favorite Candy (Map Attached)
Halloween Spending is down 9% from 2015
Of those dressing up in a Halloween Costume this year:
Will make their costume 39% (Down 2.5% from 2015)
Will buy their costume at a physical store 24% (Up 9% from 2015)
Will buy their costume online 21% (Up 10.5% from 2015)
Wear a costume they already own – 16% Down 11% from 2015)
Those purchasing costumes this year is up 10%

Check out who’s spending the money:
59% of millennials say they will spend money on Halloween versus 31% of their older counterparts.

PS.. In case you ever wondered what is the favorite candy of each state in the US, it’s here too!


Infographic from


19% of pet owners will buy their pet a Halloween Costume. This trend is unchanged from 2015.
For dog lovers, visit the  the Top Halloween Costumes For Your Dog in partnership with

Hit this site and use that link on the top costumes to see if you should deck your pooch out for this crazy holiday!

Average Halloween Spending -$60 (Down 9% from 2015, $66)
Want to see the graphic on this and other details? Hit for everything you would want to know about Halloween spending! is a leading online destination for consumers to save time and money. Each day we serve up the top coupon codes, product deals and other offers from more than 10,000 stores and brands. has about 100,000 of the best offers in 300 categories including clothing, electronics, household goods, credit cards and many more. Offers are verified, rated and updated daily by the deal experts and community. We even let users customize and share offers they like with a personal Offers Page. The company, founded in 2009, is based in Austin, Texas.
Thanks to for this insight into Halloween. Since we are running on a deadline for Sunday’s big Halloween bash, we better start shopping!

Enjoy the pre-Halloween festivities. I have more posts with the details!

Stevie Wilson,


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Author: Stevie Wilson

Digital and social media pioneer and visionary meets disruptive innovator with a passion for topics and conversations that reveal insight into the So. California lifestyle. appeals to a global audience (from Asia to Africa; Middle East to Europe, No. America to Latin America) in variety of topics and sectors: style (beauty and fashion), health & fitness, entertainment (movies, TV, books, music and more) ; food, beverages & spirits; IT Security + tech , travel, special events (red carpet to green carpet) I am known for interviews ( podcasts , textual and video conversations) with notables, celebrities and companies about interesting products & brands; profiles about places that reflect the So. CA vision and special events (Oscars, Golden Globes, Emmys & other events that illustrate celebrity , athletes and home-town "stars" lifestyle and initiatives.) that illuminate the insider's perspective of So. California's lifestyle . Learn what's hot in Los Angeles, NYC, MIami and stops closer to home that make this blog a must-read because the voice, attitude, authenticity and ability to grasp the essence of most sectors, brands & products make it easy for consumers to earn what makes a brand, initiative or product unique - whether, food, fashion or finance (or any other topic "on the table") With 15+ Years online launching websites, online magazines, forums, products & brands, my voice, authenticity and ability to grasp the essence of most sectors, brands & products make it easy for me to share what the online audience and consumers alike want to learn- how to shop, live and reflect the lifestyle they wish to emulate. Need to leverage digital and social media space? Reach out to me!

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