MCM WORLDWIDE ANNOUNCES NEW PARTNERSHIP WITH (RED)
AT EXCLUSIVE AFTER-PARTY OF THE FIFTH ANNUAL FASHION MEDIA AWARDS
WHAT:
Kicking off this season’s New York Fashion Week, MCM Worldwide announced the brand’s newest philanthropic partnership with (RED) at the fifth annual Daily Front Row Fashion Media Awards – After Party.
Hosted by model Ashley Graham at The Wooly, celebrities and notable influencers including
–Bella Thorne,
–Shaun Ross,
–Anne Vyalitsyna (seen above with Ashley Graham)
—Young Paris,
–Trinidad James,
–Noise Cans,
–Suede Brooks,
–Iskra Lawrence,
–Sharlee Jeter,
–Timo Weiland,
–Taye Hansberry,
–Melissa Bolona,
–Jessica Clements,
–Vivienne Tam
and more enjoyed multiple activations that raised awareness for the new MCM x (RED) partnership while highlighting the limited edition MCM x (RED) products that will benefit the organization.
These included
–an interactive photo booth with limited edition MCM x (RED) crystal lip props,
–a wall art installation surrounded by MCM animal dolls
— a heritage travel trunk display.
Guests also enjoyed a surprise musical performance by Noise Cans while enjoying festive cocktails and tasty treats throughout the evening.
WHERE: The Wooly, 11 Barclay Street, NY NY 10007
WHEN: Friday, September 8, 2017 from 7:30PM – 9:30PM
Sounds like a very fun way to celebrating NYFW and having a great time. Stay tuned for more posts about MCM Worldwide bags!
Stevie Wilson,
LA-Story.com
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