Introducing The Macallan A Night On Earth In Scotland – Capturing the Joy of Celebrating New Year
The first in a new limited edition gifting series celebrating the changing of the year
The Macallan has unveiled A Night On Earth In Scotland single malt whisky, which reveals the story of Scotland’s world-famous Hogmanay festivities and captures the universal joy of celebrating the change of the year.
The first in a new limited edition gifting series, A Night On Earth In Scotland is a collaboration with acclaimed Japanese-French illustrator Erica Dorn, who has previously created designs for some of the world’s leading luxury brands and whose artwork has been featured in leading director Wes Anderson’s films.
This photo features the innovative new packaging for MacCallan’s new Scotch!
Presented as part of innovative multi-layered packaging that provides an exceptional unboxing experience, Erica Dorn’s playful abstract illustrations are inspired by the historic fire rituals dominant in New Year celebrations around the world.
The artwork on the packaging also reveals some of the distinctive customs of Scotland’s Hogmanay, including the tradition of first footing, when it is good luck for a dark-haired visitor to be the first person to enter your home after midnight, bearing symbolic gifts – whisky, coal, and Scottish shortbread – that aim to bring comfort and happiness in the year ahead.
“Fire plays a significant role in New Year celebrations around the world. Around its warmth we gather our families, friends, and loved ones to share past memories and future hopes. Through its purifying qualities we release the past to clear the way for the future. In its dancing light we find solace from cold winter nights, as we have done since the dawn of time. Though the fire rituals may differ from culture to culture, fire is universal in its ability to unite us and bring us ‘home’,” said Erica Dorn. “The colors for this presentation box were selected with a particular journey in mind: first, red for merriment, vitality, good fortune and joy; blue to remind us of a winter evening in Scotland, in all its peace and stillness; and finally, amber – in tribute to the sweet aroma of soft butter and freshly baked shortbread, which were an inspiration for Sarah Burgess in the creation of this whisky.”
Other design elements focus on the flavors found within the remarkable whisky crafted by The Macallan Lead Whisky Maker, Sarah Burgess, who drew on fond family memories of Hogmanay to create a rich, evocative expression.
“Crafting A Night On Earth In Scotland has been an extremely personal experience for me, which took me back to growing up in our family home in Speyside, just across the river from The Macallan Estate,” said Sarah Burgess, The Macallan Lead Whisky Maker. “The whisky’s vanilla sweetness references the rich Scottish shortbread traditionally gifted and eaten at Hogmanay, while notes of dried orange and spice recall the flavors and aromas that filled our house through the festive season. Encapsulating the hopes and dreams of Hogmanay celebrations past, present and future, it also conveys the unwavering human desire to spend special times with loved ones.”
This very special single malt was created from a selection of The Macallan’s sherry seasoned American and European oak casks, along with American ex-bourbon barrels to deliver its rich, sweet shortbread-like character. With a soft, velvety mouthfeel, it showcases the skill of the whisky-maker and The Macallan’s commitment to craftsmanship and uncompromised excellence.
Whisky Maker’s Notes:
Aroma: Vanilla, butter-rich, baked apple, baking biscuits, plum, and almond
Taste: Soft velvety sweetness reminiscent of shortbread with that rich mouth coating, vanilla sweetness, with lightly toasted marshmallow, dried oranges, fig and cinnamon
Finish: Medium finish with sweet butterscotch and freshly baked biscuits
ABV: 40%
“A Night On Earth In Scotland” will be available globally starting in October 2021 for a suggested retail price of $90.
Crafted without compromise. Please savor The Macallan responsibly~
About The Macallan
Founded in 1824, The Macallan is renowned worldwide for its extraordinary single malt whiskies. Their outstanding quality and distinctive character reveal the uncompromised excellence pursued by The Macallan since it was established by Alexander Reid, on a plateau above the River Spey in northeast Scotland.
In 2018, The Macallan opened a new chapter in its history with the launch of its award-winning Speyside distillery. Designed by internationally acclaimed architects to promote sustainability, the building takes inspiration from the surrounding ancient Scottish hills. It stands nearby Easter Elchies House, the Highland Manor built in 1700 which is The Macallan’s spiritual home and remains the heartbeat of The Macallan’s beautiful 485-acre estate.
Stevie Wilson
LA-Story.com
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