Luxury Streetwear Brand, SHALAJ Hosted a Skateboarding Event to Introduce the Brand’s New Collection!

 

On Sunday, February 20, 2022, luxury streetwear brandSHALAJ hosted a launch event at the Venice Beach Skate Park for their upcoming Spring-Summer 2022 collection to introduce the brand to the U.S. market and connect with the local community.

 

 Skateboarders in order: EashanPatel, Jackson Taylor, Justin Tsunoda, and Spencer Marsten

Photo at the top of the page–above the headline features SHALAJ streetwear 
worn by Jackson Taylor, Spencer Marsten, Justin Tsunota, and EashanPatel


The event also showcased pieces from their newest upcoming collection, Disguise 2022, in which notable skaters were wearing the items from the line.

 Want to see more of the DISGUISE 2022 collection?

Visit https://www.instagram.com/shalaj_official/

 

ABOUT THE DISGUISE COLLECTION:

This collection was inspired by the ‘disguise’ people put on when interacting with others. As social animals, humans have sensory experiences and cognitive memories which are created by natural processes in the brain. When humans first meet, they instinctually create assumptions based on how the other person looks without truly knowing who they are. The pieces in this collection have multiple layers to them which reflects the layers beneath every human being.

 

Skateboarders:

Tacoda,

 

Jackson Taylor

 

SHALAJ Launch Event:  

This edgy event featured skateboarding demos with local skate heroes repping SHALAJ streetwear, giveaways, and a chance to enter an epic contest. 

–Giveaways included t-shirts, drawstring bags that were folded in branded SHALAJ cans,

–and a contest in which one lucky winner will win a trip to Thailand.  

How you  can enter the contest and WIN:

Follow SHALAJ on Instagram

–repost the SHALAJ Disguise poster on your feed using the hashtags #SHALAJ and #DISGUISE.

–You must keep the post up until February 28, 2022.

–The winner will then be announced on February 28, 2022. 

The sponsor for this event is CELSIUS FUNCTIONAL  beverages!

 

 

 

Stevie Wilson
LA-Story.com

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