Elle Magazine's Eco-Salon & Spa Celebrates Earth Day in So. Calif and Goes Green with Goodies for YOU!
Elle Magazine was the first magazine to go green – creating the first GREEN issue (showing off the best of environmentally conscientious products for fashion, beauty & lifestyle). In honor of Earth Day and the new Green Issue of Elle, the magazine decided to do something really different to reach out to consumers and readers about what’s hot in beauty that’s green.
What Elle Magazine did was create a bus — not just any bus- but a biodiesel-fueled eco-salon and spa bus that’s green inside and out will be traveling around Southern California from Tuesday, April 15, 2008 – Sunday, May 4, 2008 making one-day stops at exclusive shopping areas and attractions.
Last Friday I was able to chat with Zoe Abbott, Elle Magazine’s Director of Interactive Marketing and a real beauty junkie just like the rest of us (unfortunately stuck in NYC and not in the California sunshine during the term of this event) about what’s cooking with this event and what you can expect. Now you can hear what Zoe Abbott had talked about
Want to know where the Bus-Stops are?
Here’s the list
Probably the coolest thing ELLE has ever done!