Saks Fifth Avenue NY Stopped Traffic with a Holiday Light Show Extravaganza Featuring Trace Adkins
The entire Fifth Avenue flagship ame alive with a dramatic light show projected onto the building, Snowflake Spectcacular. Snowflakes, dancers, gifts and a Yeti interacted on the façade of the New York flagship store through state-of-the art projection technology.
The show utilized a custom-built 6-projector system and unique musical score designed to illustrate the story of the Snowflake & The Yeti. The technology is made possible through accurately mapping the landmark building’s details into a computer and creating a vivid 3D projection that can appear to change the features of the building itself.
The Fifth Avenue windows also incorporated the Snowflake and Yeti story through the journey of a fashionable holiday fantasy. Extending the length of Fifth Avenue, the holiday windows are a block’s worth of celebration.
This very special event included
— A VIP performance by country artist and Celebrity Apprentice All-Star Trace Adkins.
— A special performance by the American Ballet Theatre Dancers.
— A special performance by The Youth Audiences of NY Youth – The Young Audiences New York Youth Choir brings together public high school students from across the city
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