The entire Fifth Avenue flagship ame alive with a dramatic light show projected onto the building, Snowflake Spectcacular. Snowflakes, dancers, gifts and a Yeti interacted on the façade of the New York flagship store through state-of-the art projection technology.
The show utilized a custom-built 6-projector system and unique musical score designed to illustrate the story of the Snowflake & The Yeti. The technology is made possible through accurately mapping the landmark building’s details into a computer and creating a vivid 3D projection that can appear to change the features of the building itself.
The Fifth Avenue windows also incorporated the Snowflake and Yeti story through the journey of a fashionable holiday fantasy. Extending the length of Fifth Avenue, the holiday windows are a block’s worth of celebration.
This very special event included
— A VIP performance by country artist and Celebrity Apprentice All-Star Trace Adkins.
— A special performance by the American Ballet Theatre Dancers.
— A special performance by The Youth Audiences of NY Youth – The Young Audiences New York Youth Choir brings together public high school students from across the city
Stevie Wilson,
LA-Story.com
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Oh I want to go back to the US! I haven’t been over your side of the pond for 10 years or so!!!
Looks like a great show! Christmas in NYC is always amazing.
Absolutely LOVE this time of year in NYC! Planning on doing the 5th Avenue window walk this week, and will surely take tons of pics of Saks!:-)