Skin Cancer Doesn't Need Sunshine to Happen! May is Skin Cancer Awareness Month! BE AWARE! USE SUNBLOCK– Like Olay's Touch of Sun! LA STORY's Be Health Smart Blog!

May is Skin Cancer Awareness Month and while we love the sun and the golden glow, it’s important to be aware of the importance of using sunblock to fight against skin cancer.   This is a SERIOUS issue because this potentially deadly disease is preventable– EASILY preventable by using sunblock every day– regardless if it’s sunny or rainy or overcast.

Every 67 minutes someone in the U.S. dies of melanoma; an astounding statistic for a disease which is nearly 100 percent curable when caught and treated early. 

Because the incidence of skin cancer is increasing every year at, one in five Americans will be diagnosed with skin cancer over their lifetime. Sun protection alone is not enough to keep us safe. 

That’s why Olay and the American Society for Dermatologic Surgery (ASDS) have partnered for “Skin Cancer Takes Friends,” a nationwide program offering women the opportunity make an appointment with one of more than 300 participating dermatologists nationwide for a free screening for themselves and a friend or loved one — so they can go together.  Locally, 36 dermatologists in California are participating.  For a full list of participating dermatologists, log on to

While you want the glow of tanned skin check out the OLAY TOUCH OF SUN product which gives you  a nice glow, smells good, and also has an spf in it. Remember sunblocks don’t last all day. Please reapply often!

Get your checkup and check back in with me!

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Author: Stevie Wilson

Digital and social media pioneer and visionary meets disruptive innovator with a passion for topics and conversations that reveal insight into the So. California lifestyle. appeals to a global audience (from Asia to Africa; Middle East to Europe, No. America to Latin America) in variety of topics and sectors: style (beauty and fashion), health & fitness, entertainment (movies, TV, books, music and more) ; food, beverages & spirits; IT Security + tech , travel, special events (red carpet to green carpet) I am known for interviews ( podcasts , textual and video conversations) with notables, celebrities and companies about interesting products & brands; profiles about places that reflect the So. CA vision and special events (Oscars, Golden Globes, Emmys & other events that illustrate celebrity , athletes and home-town "stars" lifestyle and initiatives.) that illuminate the insider's perspective of So. California's lifestyle . Learn what's hot in Los Angeles, NYC, MIami and stops closer to home that make this blog a must-read because the voice, attitude, authenticity and ability to grasp the essence of most sectors, brands & products make it easy for consumers to earn what makes a brand, initiative or product unique - whether, food, fashion or finance (or any other topic "on the table") With 15+ Years online launching websites, online magazines, forums, products & brands, my voice, authenticity and ability to grasp the essence of most sectors, brands & products make it easy for me to share what the online audience and consumers alike want to learn- how to shop, live and reflect the lifestyle they wish to emulate. Need to leverage digital and social media space? Reach out to me!

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